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ABU CASBAA UNICEF Child Rights Award 2005. A Call to broadcasters

04-08-2005 (New Delhi)
The Asian Broadcasting Union, a close UNESCO partner, is now calling on Asia-Pacific broadcasters for entries for the ABU CASBAA UNICEF Child Rights Award 2005.
The Award is made each year to the best television programming on children's rights produced in the Asia-Pacific region. It recognizes the efforts of broadcasters in pursuing both the production of top quality children’s programming and better news coverage of children’s issues. There is one category and one winner.

Programmes both for children and about children are eligible and can cover any child rights' issue. Entries can include documentaries that detail the plight of children, dramas that help break down stereotypes and discrimination, or animation that teaches and entertains.

Entries must have been broadcast between August 2004 and August 2005, should not exceed 60 minutes in length, and must be received by 26 August 2005. The Award will be presented at the CASBAA Convention in Hong Kong 28 October 2005. Entrants must specify who would collect the Award should the entry win. The winner will be flown to Hong Kong for the award ceremony.

Television plays a significant role in shaping children's social and emotional development. Almost 90 percent of Asian homes and children in the region watch an average of 2-5 hours of television per day, and in some countries they watch as many as 20 hours per week.

The ABU CASBAA UNICEF Child Rights Award was launched in 2001.

To obtain an entry form or more information about the award, please visit www.abu.org.my
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      · Creative Content: News Archives 2005
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