General conditions for the use of UNESCO’s name and logo

SERVICES

General principles

Practical guidelines

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The objectives for UNESCO’s institutional framework and practice concerning the use of its name and logo are:

- to enhance UNESCO’s visibility and outreach through the effective association of its name and logo with activities of its networks and partners,

- to protect UNESCO’s name and logo from inappropriate and unauthorized use.

The “Directives Concerning the Use of the Name, Acronym, Logo and Internet Domain Names of UNESCO”, which were approved by UNESCO's General Conference during its 34th session, set out the general principles on the use of UNESCO’s name and logo.

There are three types of authorization:

1. UNESCO decides to give patronage to an event or activity at the request of another organization.

2. UNESCO makes contractual arrangements with an organization for a specific activity, event or project.

3. UNESCO grants a national entity the right to take part in:

(i) an intergovernmental programme such as Man and the Biosphere Programme, MAB;

(ii) programme networks such as UNESCO Associated Schools (ASPnet) and UNESCO Chairs;

(iii) the movement of UNESCO Clubs, Centres and Associations.

The two main criteria in assessing a patronage request are:
- The proposed activity is relevant to UNESCO’s strategic objectives and operational programmes.

- The organization is compliant to the values, principles and constitutional aims of UNESCO.

The decision to grant the use of UNESCO’s name and logo is always taken in the light of the recommendations of the National Commissions for UNESCO.

The use of UNESCO’s name and logo must be expressly authorized in advance and in writing.

The visual presentation, duration and scope of the authorization must be respected.

Updated:30-11-2009 3:19 pm