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The report summarizes the data collected in three separate studies commissioned by the Kaiser Family Foundation and Children Now about sexual messages on television and the impact of those messages on children and families. Contents:-Pt. 1. Family hour : sex, kids and the family hour : a three-part study of sexual content on television.-Pt. 2. Chart pack : sex, kids and the family hour : a three part study of sexual content on television.-Pt. 3. The family hour focus groups : children's responses to sexual content on TV and their parents' reactions.
The purpose of this study is to examine the nature and extent of messages about sex that are presented in the "Family Hour" on broadcast network television. The study employs scientific content analysis procedures to examine a thorough sample programming from the winter of 1996. It assesses how messages about sexuality in the "Family Hour" have changed over time by comparing the winter 1996 sample to a week of network programmes that were aired in 1976 and 1986. …