UNESCO helps to strengthen the capacities of communication institutions, to improve the training of media professionals and to raise awareness among the public in making best use of communication resources.

Particular attention is given to:

• Training for media specialists, particularly women journalists, in developing countries.
• Strengthening news agencies, public service broadcasting and community media in developing countries.
• Assisting media in improving the quality of their local contents by providing training, production and distribution opportunities.
• Training in media literacy for users, particularly children and youth.

For the last twenty years, the International Programme for the Development of Communication (IPDC) has played a key role in financing media development projects all over the world.

The Cairo office has initiated various programmes in this area including reform of journalism curriculum, promotion of Media ethics and deployment of Media Development Indicators.