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The Y.E.A.H. (Young Empowered and Healthy) campaign began in 2004 to address the growing need to improve health and social practices among young people in Uganda in response to The Uganda government's call for improved coordination and intensity of behaviour change communication (BCC) efforts. Y.E.A.H. is a multi-channel communication campaign for young people that combines mass media, person-to-person and community media. …
